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iPhone app preview

The Classy iPhone 6

iPad Mini
iPad Mini app preview

The Fantastic iPad Mini

MacBook app preview

The Amazing MacBook

iMac app preview

The Glorious iMac

Apple Watch
Apple Watch app preview

The Fabulous Apple Watch

Apple Watch Content

The iPhone 6

Incredible performance for powerful apps

Built on 64-bit desktop-class architecture, the new A8 chip delivers more power, even while driving a larger display. The M8 motion coprocessor efficiently gathers data from advanced sensors and a new barometer. And with increased battery life, iPhone 6 lets you do more, for longer than ever.

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iPad Mini Content

The iPad Mini

Desktop-class architecture without a desktop

Don’t let its size fool you. iPad mini 3 is powered by an A7 chip with 64-bit desktop-class architecture. A7 delivers amazing processing power without sacrificing battery life. So you get incredible performance in a device you can take with you wherever you go.

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MacBook Content

The MacBook

It's the future of the notebook

With the new MacBook, we set out to do the impossible: engineer a full-size experience into the lightest and most compact Mac notebook ever. That meant reimagining every element to make it not only lighter and thinner but also better. The result is more than just a new notebook. It's the future of the notebook.

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iMac Content

The iMac

Engineered to the very last detail

Every new Mac comes with Photos, iMovie, GarageBand, Pages, Numbers, and Keynote. So you can be creative with your photos, videos, music, documents, spreadsheets, and presentations right from the start. You also get great apps for email, surfing the web, sending texts, and making FaceTime calls — there’s even an app for finding new apps.

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Apple Watch Content

The Apple Watch

Entirely new ways to stay in touch

Apple Watch makes all the ways you're used to communicating more convenient. And because it sits right on your wrist, it can add a physical dimension to alerts and notifications. For example, you’ll feel a gentle tap with each incoming message. Apple Watch also lets you connect with your favorite people in fun, spontaneous ways — like sending a tap, a sketch, or even your heartbeat.

Learn more about new ways to connect ⟶